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How Can Social Media Help You Build Your Business?

How Can Social Media Help You Build Your Business?

How Can Social Media Help You Build Your Business?

A huge social follower is a huge plus when you want to maintain a blog. People trust the numbers and listen more to someone who has a lot of followers. If you are a blogger you should consider this. It’s probably already in your mind.

You have many options to increase traffic. Social media is one option. I think this is one of the best ways to get readers to your website and where you can make the biggest impression.

Do you like the blog; running a business or both? If your answer is yes, you are probably trying to get noticed on behalf of your business or blog. If no one is reading your content, it doesn’t make sense to create great content. You need to drive traffic to your site in the most efficient way possible.

These are ways to grab the attention of your content and share it with lots of people. You can make your blog more popular by using social media.

Let’s look at the numbers to see why social media is so important.


  • According to statistics, Instagram has 200 million active users per day. The number will increase rapidly from September 2021.
  • According to Omnicore, Twitter has 100 million daily active users.
  • In June 2021, Facebook had 1.32 billion daily active users and an average of 1.32 billion users.

These social networks are used daily by a large number of people, as you can see. You can use that traffic and redirect some of it to your site if you use the right techniques.

All right, what should I do?

The type of social media platform you use determines how you can explore social media to reach your target audience. Each platform is different and each has its own rules and ways to use it to the fullest.

1. Instagram

Instagram is another favorite platform. It is growing fast and is being advertised as excellent for business use. Owned by Facebook, but with a different look and feel, it attracts many.

I don’t spend much time there, but all of my posts go through my Instagram accounts. If you can interact with others regularly, it’s worth it.


What works on all social media platforms?

Interact with others: Write comments, chat with people, send private messages, and share other people’s work.

Instagram analytics also gives you an idea of your audience. This is great for tailoring your message to the right people.

Share great images related to your blog/business – images work no matter where they are published!

I thought there was no analytics on Instagram, but apparently, I was wrong!

I was told that you can see a quick overview of your statistics by clicking on the graph in your profile. It shows the number of your followers and the number of messages you have added in the last seven days. It also shows the impressions you received in the last week. So far I have not found this chart.

Bring up the links. Just don’t be too spam. Include them where they make sense, and not after every comment.


It’s a good idea to add a caption to your post if you share a related image. Edit your profile, change the link, and update it with the URL of the new post.

While likes are easier to find on Instagram, you have to work harder to get comments! This site is perfect for sharing behind-the-scenes pictures and images of your work.

Leave thoughtful comments for the people you love, and choose only the accounts and photos you care about. You won’t get anywhere with a general “nice photo” comment. Enable, do not copy and paste.

Instagram is open to everyone and anyone can use it for their work.

You can also pay for Instagram ads, which may be worth considering, especially if your products or services are sold.

You can post pictures of your makeup or products if you are a beauty blog. You can also share photos of your latest restaurant experiences or recipes if you’re a food blogger.

2. Twitter

Twitter makes it easy to reach the people I want to share my content with because so many entrepreneurs and bloggers use it. Twitter is my favorite social media site, and it has been since the beginning. Thanks to this, I have built a fair number of followers on my main account and I have 2 others that are growing nicely.

Blogging is about finding the ideal customer – the perfect person to target your content to.

The next step after deciding what kind of audience to target is to find out where they are spending their time.


It is very easy to see what has happened. It’s impressive even if you don’t have to pay for advertising.

To be honest, the Twitter analytics dashboard is my absolute favorite! It’s divided simply so you can see what’s going on.


Connect and connect with people by commenting on their tweets, liking, re-tweeting things you like, and sharing your posts.

People are more likely to retweet your content. Twitter’s engagement is much greater than I expected, and it’s easy to connect with new people. If someone retweets your tweet, you do the same for him. Over time, you’ll retweet loyal customers, even if they have a few days off, because they’ll do the same for you.

Ads are a powerful tool for some brands. But it doesn’t seem necessary because you can reach thousands on Twitter organically with every tweet when you have a good follower.

It’s great to share useful and engaging content through Twitter, as it gets a lot of attention and the ripples (retweets) always spread outward as a rock dropped into a pond. The further it goes, the larger your audience.

3. Facebook

To be completely honest, my content doesn’t seem to reach many people on Facebook unless you use paid ads. It used to be very good when I started 11 years ago. I built a connection with other users and made sure there were comments and likes in each other’s posts. These posts had excellent coverage. Now I think it’s a different story, it’s become a lot of work and very little return. So when I’m there and sending messages, etc., I don’t waste a lot of time on it.

It’s not as simple as before when it comes to using Facebook to get impressions.


It has a built-in dashboard that allows you to follow likes, comments, views, and follow-up. Sometimes I use the analytics feature on my Facebook page. It is located under the Insights tab.


Others have tried to improve engagement by using Facebook groups to blog. It seems to work for them, but honestly, I’ve lost interest in it. If you manage change, you can create a steady stream of organic referral traffic.

This works best on other Facebook groups that are geared towards bloggers and traffic because people are more likely to share and interact with your content.

Getting organic traffic to Facebook is hard. This may be due to a large number of people using Facebook, but the algorithm changed and then changed again, making organic detection difficult.

Most of us realized we were trying to get small businesses to pay for ads. The problem was that you had to pay quite a bit to get the protection you had before the changes. Not good.

Also read: How do you recover deleted text messages from an iPhone?

What are your thoughts?

I would love to know what you think of social media and how you use it to increase and increase traffic to your blog. There are many ways to use social media, and I’m not going to address them all, just the most important ones.

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